UI, Visual Design

Role: Senior Designer
Client: Adidas
Agency: Havas CX

As Visual Designer for the Adidas Creator Studio, I helped create a microsite for a groundbreaking campaign that empowered fans to design the 2017/18 third kits for six of the world’s biggest football clubs, including Manchester United and Real Madrid. Fans submitted over 260,000 designs in three weeks, with 3.8 million unique visits to the site. The top designs were voted on by fans and selected by iconic players, showcasing Adidas’s commitment to creativity and fan engagement.